Archive for October, 2006

Search Engine Marketing Scholarship Contest, Week 3

Posted on By Eric Hebert at 23 October, 2006, 2:23 pm
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Just got my second article published in this week’s Search Engine Marketing scholarship contest. The article is entitled Wednesday Morning Bowl-a-rama: How to teach internet marketing to your grandparents.

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How Yahoo Can Beef Up It’s # of Advertisers

Posted on By Eric Hebert at 20 October, 2006, 10:55 am
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Just read this post about how Yahoo is possibly working on a more-user friendly web publishing platform which in turn could increase it’s Search Marketing Solutions customers. I agree completely that if anybody out there has the ability to do this, it’s Yahoo. They currently already offer web hosting, template-based web design, and e-commcerce solutions; the problem is these services either cost too much or just flat out suck. Let’s just say they are in a better position to offer better services before someone else (Google?) comes along and does it first.

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Google Posts Earnings, Profits Continue

Posted on By Eric Hebert at 20 October, 2006, 10:05 am
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It is of note that Google has posted it’s latest earnings, again making every shareholder happy with increased revenues over last quarter.

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Backing up my claim…

Posted on By Eric Hebert at 20 October, 2006, 2:51 am
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…is this report on the state of TV advertising from the Holloywood Reporter, via AdHurl.

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Super Bowl to be streamed over the ‘Net

Posted on By Eric Hebert at 19 October, 2006, 12:04 am
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super bowl online?Now, I may be ignorant to this, and someone correct me if I am wrong, but I’m pretty sure I have yet to see a football game, let alone a Super Bowl, streamed over the Internet. Because the ‘Bowl is the most watched TV program every year, I’m pondering how it will be watched in the future. With the rise of online video and the power that this format is taking, it’s easy to see how TV may be changing. More importantly, it’s apparent that the days of thirty second commercials are numbered.

Category : Fixed

He-llo Ms. Dewey! Search Gets the Sexy Makeover

Posted on By Eric Hebert at 18 October, 2006, 5:09 pm
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An interesting take on getting people to use search, Ms. Dewey offers the first life-like version of the know-it-all oracles we see all the time in sci-fi movies. She’s kinda cute (and kinda annoying at the same time, kinda like all, ahem, …search engines). It can be slow at times so only try “using” her if you have a fast connection. It’s interesting to see how she can actually react to certain search queries while others she obviously can’t decipher. Scary and sexy at the same time, keep you eyes open for other ideas such as this to surface in the search world.

Category : Fixed

Search Engine Marketing Scholarship Contest, Week 2

Posted on By Eric Hebert at 16 October, 2006, 8:36 pm
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Here are the articles for the second week of the Search Engine Marketing Contest. I submitted an article about politics in regards to the internet, which I assume was a little off-topic for the contest. I will spend this week writing another article which should be picked up for week 3. Good luck again to all the entries.

Category : Fixed

Chaos

Posted on By Eric Hebert at 16 October, 2006, 8:20 pm
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Via Adrants: The University of Texas is hosting a conference on how technology is changing the ad industry, named ‘Chaos’, which takes place in November. I am actually planning a similar conference on a smaller scale that deals with how technology, in particular the internet, is changing business and career thinking. More deatils will follow in the coming weeks.

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Judgement Day Will Soon Follow

Posted on By Eric Hebert at 13 October, 2006, 4:19 pm
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I had to blog about this story, the second or third time I’ve read about it this week. Seems we are finally going the way of the Terminator films and building robots to kill each other with. While it will save humans, whose to say one won’t hack into some robot control panel and turn the robots on one another? All were doing is making it easier than ever to take a life, because now the blood won’t be on our hands, it will be on a robots’.

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Google School

Posted on By Eric Hebert at 13 October, 2006, 1:33 am
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I think it’s great that Google created a service to help teachers learn and teach Google. We all know that the ‘net and especially Google is and forever will be an important aspect in learning and researching in schools. I’m sure many teachers who may not be as ‘net savvy as their students will appreciate this, and it will also enable them to teach students in the future on how to use all of Google’s technology to properly get the job done. Thank Google for being socially reponsible on that one.

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Mobile Marketing Gains Momentum

Posted on By Eric Hebert at 13 October, 2006, 1:18 am
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From Andy Beal: Click Z reports on mobile trend gowth. This is a topic I’ve kinda shyed away from over the past few years but am now starting to pay close attention to as it begins to further develop. Why? The other day with some freinds on the way to the Kennet Brew Fest we needed some directions. I spent some time trying to use my Nextel i850 but connections were slow and I could not figure out how to get to Google. The fact of the matter is that my eyeballs were on my phone’s screen for about 15 minutes, and we all know that eyeballs=advertising revenue. The potential for this market is HUGE, but I don’t see it really picking up any steam untill a few years from now when mobile internet platforms are updated and are easier to use. It’s interesting to see how marketers will use the mobile space to advertise; it’s going to be a whole different ballgame then marketing on a regular website. The window you’ll have to sell is a lot smaller (as is the screen you’re trying to sell it on!)

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Start Your Own YouTube, Pocket Billions

Posted on By Eric Hebert at 11 October, 2006, 3:03 pm
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A quick link via Techmeme to VentureBoard, a new social-networking meets venture capitiol site. Now you can create the next YouTube in your garage today and get bought by Google tommarow? I think this benefits VC’s because they’ll have access to start-ups while they’re really young and are willing to sell a lot cheaper than some companies as of late. Think about it: what would YouTube have sold for a year ago?

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Getting Comments on Your Blog

Posted on By Eric Hebert at 11 October, 2006, 2:17 pm
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From Darren Rose comes more techniques to help make a better blog, in this case getting your readers to post comments. I have to admit I really like the way Darren has his page set-up; you should expect a similar header-style from me very soon.

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Key Points to Quality Blogging

Posted on By Eric Hebert at 11 October, 2006, 1:46 pm
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From Google Blogoscoped: A very nice article describing good blog writing. I’ve been reading blogs for a coulpe of years now and have just started blogging myself, so it’s a good review for me, but a very nice way of explaining the blogging process to any newbies.

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