Mobile Marketing Gains Momentum

Posted on October 13, 2006 by Eric Hebert
Filed Under General, Music Industry Analysis, Mobile Marketing |

Sponsor: Get The Crestock Daily Free Stock Photo Here

From Andy Beal: Click Z reports on mobile trend gowth. This is a topic I’ve kinda shyed away from over the past few years but am now starting to pay close attention to as it begins to further develop. Why? The other day with some freinds on the way to the Kennet Brew Fest we needed some directions. I spent some time trying to use my Nextel i850 but connections were slow and I could not figure out how to get to Google. The fact of the matter is that my eyeballs were on my phone’s screen for about 15 minutes, and we all know that eyeballs=advertising revenue. The potential for this market is HUGE, but I don’t see it really picking up any steam untill a few years from now when mobile internet platforms are updated and are easier to use. It’s interesting to see how marketers will use the mobile space to advertise; it’s going to be a whole different ballgame then marketing on a regular website. The window you’ll have to sell is a lot smaller (as is the screen you’re trying to sell it on!)

Share on Facebook

If you found this page useful, consider linking to it.
Simply copy and paste the code below into your web site (Ctrl+C to copy)
It will look like this: Mobile Marketing Gains Momentum

<a href="http://www.evolvor.com/2006/10/13/mobile-marketing-gains-momentum/">Mobile Marketing Gains Momentum</a>

Comments

Copyright © 2007 Evolvor Music Marketing & Internet Promotion • Using a mashup of the Modernpaper theme created by Performancing